If only we could find a way to remove inequality, climate change and human exploitation from our economic system. The “Wellbeing Economy” is the answer.

“Capitalism and sustainable business…

Why Giving Up Capitalism’s “Conveniences” is the only chance for a stable climate.



It’s time to call out the “Billionaire Money Hoarders” for their harmful and antisocial behaviour

Are billionaire money hoarders much different than junk hoarders?

Deep down we know that something is very wrong. We can see that we’re not actually making progress, to the contrary, we’re falling further behind.

Image by Gerd Altmann from Pixabay

How ethically bankrupt politicians are paving the way towards ecocide

Imagine a world where Ernie never found Bert

Fairy Tales

If you incentivize a system to cause harm... then don’t be surprised when it causes harm.

If you incentivize a system to cause harm….then don’t be surprised when it causes harm.



A Climate Change analogy to ponder over pancakes…and syrup

We have a once in a century chance to get this right.

We’re all experiencing the same contagion.

Capitalism’s shield has been breached — we can now see its soul.

Covid-19 Exposed Why Capitalism Is No Match For Public Health & Wellbeing

When their generation’s health is at risk and they get a little dose of fear…they spring into action.

Ignoring pleas for social isolation, millennials pack North Beach in Clearwater Florida, on Tuesday, March 17, 2020. CHRIS O’MEARA / AP

Brad Zarnett

Sustainability strategist, writer & speaker. Exploring how capitalism fails to protect environmental & social capital and what to do about it.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store